2010-02-24 -
Manno
According to the latest data distributed by the analyst firm PMA, Pacific Media Associates, in the last quarter of 2009 the video-projector market recorded a 13.42% growth YoY, while figures relating to the entire year show an 8.5% decline compared to the previous year. In this scenario, Acer not only confirmed the second place in the EMEA ranking, but outperformed the market both considering Q4 2009 and the entire year.
In UK, Acer invested in this segment in FY2009 and the latest data show this investment has been rewarded with a 127% growth YoY even if the latest data distributed by the analyst firm PMA, Pacific Media Associates, show that in UK video-projector market suffered the effects of the crisis that hit worldwide economy and recorded a year on year decline of 10.2%.
Acer UK recorded and unprecedented performance in Q4 2009 achieving a 15% market share that translates into a 197% growth from the same quarter in 2008 and into the number one position in the UK market for the first time in the company’s history. This result is even more outstanding considering that in the same period the UK market registered a 2.6% decline.
Also taking into account the entire 2009 period, Acer UK perfomance was remarkable. With the fastest growth rate among competitors, in just one year the company market share rose from 3.8% to 9.6%, allowing it to climb four positions in the UK ranking.
In 2009 Acer heavily invested in the video-projector portfolio, delivering a range of new products that combine leading technologies, great reliability and smart performance such as the new line of 3D ready projectors which deliver a stunning stereoscopic experience for really immersive lessons, presentations, and videos; or the new S1200 and X1230S Ultra-short throw projectors which are perfect for SMB and educational settings that require superior image performance from a close range.
Acer will continue to invest in the projector market in 2010 by delivering the very best combination of technology, innovation, versatility and reliability.